Clair Clair Partner brief
Proposed terms · Oct 23, 2026
CI Web Group · Real Time Marketing · Onepath · Clair

Your shops trust you with their marketing. Now hand them the office.

You bring the demand. Onepath answers and books every lead. Clair runs the work behind the booked job: forecasts, payroll, cash and scorecards, in the shop's own Slack. One team for the shop, three revenue lines for us.

CI Web Group & RTM · demand Onepath · conversion Clair · operations
# shop-office · Slack
M
Mike · Owner

@Hydra how much commission do I owe the techs this pay period?

H
Hydra AGENT

That one's for Clair, your operations agent.

Clair AGENT
$9,570

in commissions this pay period, from completed jobs in ServiceTitan.

5%service
3%installs
Flatspiffs
Proposed · Enter commissions on Gusto

Adds each tech's commission to the open payroll. Not submitted: the office reviews and runs it.

Example from Clair's demo shop
151 appointments booked by Onepath in four weeks Eco Heating and Cooling, to Oct 20
69% of Eco's leads turned into booked appointments Same shop, same period
6h → 15m for a two-week technician commission run Clair, every pay period
16 lead channels Onepath answers and books today Listed in full below
Who owns what

Three lanes. No overlap.

The shop sees one team. Behind it, each partner owns one stage of the job, from the homeowner's first search to the technician's commission.

CI Web Group & RTM Demand

The right homeowners find the shop and reach out.

Websites, SEO and contentPaid ads and LSA managementReviews and socialSales, onboarding, support
the lead
Onepath Conversion

Every lead answered, booked and traced to the dollar that brought it.

AI voice, text, chat and formsBooking into ServiceTitanFollow-up and outreachTracking and attribution
the booked job
Clair Operations

The office work that repeats every week, done in Slack.

Forecasts, capacity and dispatchPayroll and commissionsCash and receivablesScorecards and price book
Why it wins for CI Web Group

Revenue on every shop, every day it runs.

Marketing work is asked for weekly. Operations questions come in daily, from the owner, the office manager and the dispatcher. Clair turns your book of shops into recurring task volume you share in.

1
30¢ of every Clair dollar

On the shops you bring, for 24 months each.

2
Answers the paid-ads question

Clair reads capacity every morning and tells your ads team when to push or pull spend.

3
Stickier accounts

A shop running payroll and cash through its channel doesn't shop for a new agency.

4
Real job stories for Hydra

Completed jobs, equipment and reviews, ready to drop into service-area pages.

What 100 shops are worth to CI each month
Shop spend / moCI share / moCI share / yr
$500$15,000$180,000
$1,000$30,000$360,000
$2,000$60,000$720,000

Illustrative: 30% of what 100 shops spend on Clair tasks each month. Spend varies by shop size and use; the rate card sets prices.

How it works for a shop

The shop asks once. Each partner does its part.

1Ask Hydra

Anyone on the team asks about the business in the shop's Slack channel.

2Clair answers operations

Hydra hands the question to Clair, who answers in the channel under her own name.

3A person approves

Work that changes a system waits on an approval card. Nothing runs until someone at the shop says yes.

4Onepath reaches out

Unsold estimates, memberships due and missed calls get called, texted and booked by Onepath.

5Your team keeps the ads

On accounts you manage, Clair sends the capacity signal to your ads team or agent, and your team makes the change.

6Reports show booked jobs

Onepath's lead and conversion data flows into HydraOS through the partner API.

Onepath · supported channels and sources

Sixteen ways a lead arrives. Every one answered.

Onepath answers and books leads from every channel below, and reads ad spend from Google, Meta and Microsoft to price every booked job.

PhoneAI voiceAnswers on the shop's number, qualifies, books, hands off to the office.
TextSMSTwo-way AI texting, with A2P 10DLC registration handled.
WebWeb schedulerSelf-serve booking page and embedded widget.
WebWeb chatAI chat on the shop's site that books.
WebWeb formsForm emails, CI Web Group's included, read by AI and answered.
EmailShop inboxEach sender classified and answered.
SocialFacebook & Instagram lead adsPulled the moment it arrives, answered by text or email.
GoogleLSA phone callsCalls from Local Services Ads answered and booked.
GoogleLSA messagesAnswered inside LSA within 5 minutes.
GoogleReserve with GoogleBookings from Business Profile, Google Maps and LSA.
MarketplaceYelpDirect Yelp Leads API, answered on the Yelp thread.
MarketplaceAngi & HomeAdvisorLead emails read and answered.
MarketplaceThumbtackLead emails read and answered.
ServiceTitanMissed callsCalls that never booked are transcribed, scored and followed up.
OutreachPast customersEmail and text campaigns, with tracked links.
AI agentsWebMCP bookingBooking tools for in-browser AI agents on the shop's site.
Books into ServiceTitan Housecall Pro Fyxify Google Calendar Outlook
Ad spend and attribution
Lead source and campaign on every conversationLive
Booking events sent back to Meta and GoogleLive
Reporting API for partners (CI Web Group has a key)Live
Hourly spend from Google Ads, LSA, Meta and MicrosoftBuilt
Cost per click, lead, opportunity and booked jobBuilt
Acquisition cost on every conversationBuilt
Website visits, clicks and form submitsBuilt
Dynamic number insertion, turned on per shopBuilt
Return on ad spend: invoices and sold estimates against spendRolling out
Not supported yet
Call tracking with Onepath provisioned numbersOctober 2026
Google Ads conversion upload
Yelp ad spend
Clair · what she connects to

More than 50 systems. One place to ask.

Clair reads the systems a shop already runs and acts through the ones that matter, every change approved first. Nothing new for the office to learn: they ask in Slack.

Field service The shop's system of record

Jobs, invoices, payments, technicians and memberships. ServiceTitan through Buck's certified integration; Housecall Pro through Onepath's.

ServiceTitanHousecall Pro
Demand Demand, measured and matched

Leads, spend and outcomes from Onepath across Facebook Ads and Yelp, approved callbacks from the shop's own number, and Google Ads budgets raised or trimmed to crew capacity.

OnepathGoogle AdsFacebook AdsYelpCalls from the shop's number
Books and cash What came in, what's owed

Receivables, payments and vendor bills next to the forecast, for a cash outlook four to six weeks out.

QuickBooks Online
Payroll · 28 providers Commissions without the spreadsheet

Pay runs read and checked against job hours; on Gusto, commissions entered on the open payroll for the office to run.

GustoADPPaychexPaylocityPaycorRipplingQuickBooks PayrollJustworksUKGWorkday+18 more
Suppliers · 11 distributors Margins that don't drift

Price lists and feeds matched to the ServiceTitan price book: increases flagged, cheaper vendors found, new prices written on approval.

FergusonJohnstoneReeceR.E. MichelWinsupplyGemaireCarrier EnterpriseLennoxPROsTrane SupplyGoodmanRheem
Meetings, notes and weather What was said, and what's coming

Ride-along and meeting notes into technician scorecards, and the National Weather Service forecast moving the demand outlook.

Plaud pinsFathomGranolaRead.aiFirefliesOtterZoomGoogle MeetNotionNWS weather
Channels she works in Slack Quo (OpenPhone) calls and texts Microsoft Teams, next Excel, CSV and PDF dropped into the channel Shareable answer pages for the accountant or the bank
Clair · what's live

Running in Slack today. Hydra comes next.

The connection between Hydra and Clair is the first thing our technical session builds.

Clair in Slack: briefs, forecasts, reports, approvalsLive
ServiceTitan data, through Buck's certified integrationLive
QuickBooks Online: receivables, bills, 4–6 week cash outlookLive
Capacity-based ad throttlingBuilt
Vendor price lists matched against the price bookBuilt
Payroll read from ADP, Gusto, Paychex, Rippling and othersBuilt
Commissions entered on the open Gusto payrollBuilt
Technician visit notes from Plaud pinsBuilt
QuickBooks DesktopIn progress
Hydra asking Clair, through the task APINext
Microsoft TeamsNext
Revenue share · proposed 30¢

of every Clair dollar collected from the shops CI Web Group or RTM bring in.

Commercial terms

Simple to sell. Simple to pay out.

DurationPer shop, for 24 months from its first paid month.
One shareWhen CI Web Group and RTM both work a shop, they split the 30%.
PaidMonthly, on revenue collected, with a statement per shop.
PricingPer task, priced by effort. Rate card shared separately.
BillingClair bills the shop and pays the share. Or CI Web Group buys at wholesale and sets its own price.
ExclusivityNone, either way.
Customers, data and brand

The shop owns its data. Each partner sees what it needs.

Accounts stay with the shop

The shop connects ServiceTitan, QuickBooks and payroll through Clair, and keeps working whatever happens to this agreement.

Answers, not exports

Hydra receives Clair's answers through the task API. Onepath shares lead and conversion data with HydraOS, as it does today.

Data serves shared shops

Neither side trains models on the other's data or builds a product in the other's lane with it, during the agreement and 12 months after.

People approve

Payroll entries, ad changes and outreach wait for someone at the shop to approve them.

Clair keeps her name

She answers under her own name inside Hydra, which introduces her as the shop's operations agent.

Open items and next steps

Eco Heating and Cooling proves the full loop.

Our first shared shop will run Clair and Onepath together. The open items decide how the agreement is written.

To decide together
How Unify360's inbox, AI chat and upcoming AI voice sit alongside Onepath, for example by passing LSA and web leads into Onepath to book.
What RTM joining CI Web Group means for this agreement and the revenue share.
Which billing route CI Web Group prefers.
Terms for Onepath accounts CI Web Group or RTM refer.
One report for shops that need Onepath and Hydra numbers together.
Next steps
Set up Eco Heating and Cooling as the first shared shopJennifer
Name CI Web Group's technical point personJennifer
Agree the Hydra–Clair task API, sign-in and billing eventsParker, Alula, Utku
Send the Clair rate cardUtku
Draft the mutual NDA and partner agreementUtku